Smoke in the North & Borås Barbecue Festival are proud and truly honored to welcome a very special guest!

We are incredibly proud to announce that Sweden’s Minister for Rural Affairs, Peter Kullgren, will officially open Smoke in the North & Borås Barbecue Festival on Friday, August 21st at 3:00 PM. As a member of the Swedish Government and the Minister responsible for Rural Affairs within the Ministry of Rural Affairs and Infrastructure, his presence makes this year’s opening even more special.

Expect an opening ceremony with pride, celebration, smoke, fire, and the unmistakable spirit of BBQ as we kick off one of Europe’s greatest barbecue weekends!

This is more than a competition. It’s a celebration of craftsmanship, passion, friendship, food, and the incredible BBQ community that brings people together from all over Europe.

Join us in Borås as the smoke rises, the pits fire up, and the festival officially begins – let’s make some BBQ history together!

— The Smoke in the North Team